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Channel: ideationz...a blog from rick s. pulito » Communication
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The wonders of alignment…

The vast majority of problems – be they interpersonal, professional, organizational, or marketing – occur because two people, or two groups or entities, fail to communicate, understand and acknowledge...

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Setting the table for a high(er) performing organization…

Over the course of thirty-plus years in leadership, from a start-up retail organization to a global manufacturer to a small marketing agency to a somewhat larger behavior-change company, I’ve learned...

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The evanescence of conversation…

Agendas…there are just too many of them these days. Between working our own and being the target of other people’s, there is almost no time to simply converse. We report our every movement, every...

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ANAWFOS….shorthand or curse of modern life…?

Might I suggest that we declare a moratorium on acronyms? Not just for texting, where everything is said in some sort of shorthand, but for life in general? Did you know… there are 864,171 recorded...

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How you say what you say, says more…

Thought provoking, memorable, poignant, uplifting, and straight to the heart of the viewer… A great ad delivers on many levels. This one is a one minute and forty-eight second case study in how to...

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Building the path from values to results…

For years, the corporate values of American Airlines have emblazoned the exterior of the span between the carrier’s terminals at DFW airport. They make a powerful statement in just four words:...

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Some sage advice on getting your customer’s attention…

Marc Cenedella, CEO and Founder of Sales Ladder, offers some great advice to job-seekers who hope to get the attention of hiring managers, specifically addressing how to improve the odds of their...

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Always, never and the 99% rule…

Not sure what is expected of you? Receiving mixed signals as to what to do next? By my estimate roughly 99% of all of these are the result of one simple fact: We are really not that great at...

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